
What a year of building with AI changed about how I deliver
Twenty years in digital delivery, one year building with AI. What actually got faster, what didn't, and what it means for small businesses buying web and marketing work.
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Articles filed under ai. See the full list on the blog.

Twenty years in digital delivery, one year building with AI. What actually got faster, what didn't, and what it means for small businesses buying web and marketing work.
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Tesla drove a Roadster upside down and launched it into the air. It is a brilliant stunt, and a neat case study: when any video can be faked, being there proves the event, not the product.
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What answer engine optimisation, generative engine optimisation and LLM SEO mean for a small UK site, how to get cited in ChatGPT and Google AI Overviews, and what I changed on my own site.
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How to use AI prototyping for a website redesign without shipping a disposable site - and when to move from clickable prototype to production.
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Honest take on where AI added value in agency work and where it was the wrong tool - with links to prototyping and process work.
Read articleA 30-minute call is usually enough to see whether the work is a good fit.